Schnapps Idea Distillery Pty Ltd

Last updated: 5 November 2026

1. Introduction

Schnapps Idea Distillery Pty Ltd (ABN 42 664 522 356) ("Schnapps Idea", "we", "us" or "our") respects your privacy and is committed to protecting the personal information you share with us.

This Privacy Policy explains how we collect, use, store and disclose personal information when you visit or use our website at www.schnapps-idea.com (the "Website"), purchase our products, subscribe to our newsletter or otherwise interact with us.

We handle personal information in accordance with applicable Australian privacy laws, including the Privacy Act 1988 (Cth) and the Australian Privacy Principles where applicable.

Please read this Privacy Policy together with our Collection Statement and Terms and Conditions.

2. What personal information we collect

The personal information we collect depends on how you interact with our Website and business.

This may include:

Contact information

• Name
• Email address
• Telephone number
• Billing and delivery address

Order and transaction information

• Products purchased and order history
• Order confirmations and transaction details
• Payment status and related billing information
• Delivery details and tracking information

Customer communications and reviews

• Information you provide when contacting us.
• Feedback, comments and product reviews.
• Information you choose to provide when participating in customer interactions.

Marketing information

• Newsletter subscription details.
• Marketing preferences and consent records.
• Information about whether you open or interact with our marketing emails.

Technical and website information

• IP address.
• Browser type and device information.
• Website activity, pages visited and interactions.
• Cookie and tracking information.

Age verification information

As we sell alcoholic beverages, we may collect information necessary to confirm that customers and recipients meet the legal minimum age requirements. We may also retain records required to demonstrate compliance with liquor licensing obligations.

We do not intentionally collect more personal information than is reasonably necessary for the purposes described in this Policy.

3. How we collect personal information

We may collect personal information directly from you when you:

• Place an order through our Website.
• Subscribe to our newsletter.
• Contact us by email or through our Website.
• Submit a product review.
• Request assistance with an order or delivery.
• Provide information required for age verification.

We may also collect certain information automatically when you browse our Website through cookies, pixels and similar technologies.

In addition, we receive information from service providers involved in operating our Website, processing payments, delivering orders, managing marketing communications and providing analytics.

4. How we use personal information

We use personal information for legitimate business purposes, including:

Processing and fulfilling orders

• Processing your purchases and payments.
• Arranging delivery.
• Sending order confirmations and delivery notifications.
• Managing returns, refunds and customer enquiries.

Customer service

• Responding to questions and feedback.
• Resolving complaints and delivery issues.
• Improving our products and customer experience.

Marketing and newsletters

• Sending newsletters, new product announcements and special offers from Schnapps Idea.
• Providing information about our products and promotions.
• Managing your newsletter preferences and unsubscribe requests.

We only send commercial marketing communications where we have the necessary consent or another lawful basis to do so.

We do not provide your personal information to unrelated promotional partners so that they can market their own products or services to you.

Website improvement and advertising

• Understanding how visitors use our Website.
• Measuring website performance.
• Analysing the effectiveness of our advertising.
• Improving our online shopping experience and marketing activities.

Legal and regulatory obligations

• Verifying age where required.
• Meeting liquor licensing and other regulatory requirements.
• Maintaining appropriate business and transaction records.
• Detecting and preventing fraud or unlawful activity.

5. Third-party services and disclosure

We use selected third-party service providers to operate our online store and business.

These providers may process personal information on our behalf in accordance with their own privacy policies and applicable contractual arrangements.

Our current service providers include:

Shopify

Our Website is hosted and powered by Shopify. Shopify supports our online store, shopping cart, checkout and order management.

Information you provide when using our Website may be processed by Shopify in accordance with its privacy policy.

Shopify privacy information:
https://www.shopify.com/legal/privacy

Payment providers

Payments are processed through payment providers made available at checkout. These providers handle the payment information required to process your transaction.

We do not intend to store complete credit or debit card details ourselves.

Klaviyo

We use Klaviyo to manage our email newsletter subscriptions and marketing communications.

If you subscribe to our newsletter, relevant information such as your name, email address, subscription preferences and interactions with our emails may be processed by Klaviyo.

Klaviyo privacy information:
https://www.klaviyo.com/legal/privacy

Google Analytics 4

We use Google Analytics 4 to understand how visitors interact with our Website and to help us improve its performance and user experience.

This may involve collecting information such as device details, browser information, website interactions and online identifiers through cookies and similar technologies.

Google privacy information:
https://policies.google.com/privacy

Meta / Facebook Pixel

We use Meta Pixel to measure the effectiveness of our advertising and understand interactions with our Website following visits to or engagement with our advertisements.

Depending on your privacy and cookie settings, information about your Website activity may be shared with Meta for measurement and advertising purposes.

Meta privacy information:
https://www.facebook.com/privacy/policy/

Product review provider

We use a third-party product review service to facilitate customer reviews on our Website.

Information submitted when leaving a review may be processed by that service provider and displayed on our Website, depending on the review settings and your choices.

We may also disclose personal information to:

• Delivery providers to fulfil your order.
• Professional advisers and service providers assisting our business.
• Government agencies or regulatory authorities where required or authorised by law.

We do not sell your personal information to third parties.

6. Overseas disclosure of personal information

Some of the third-party providers we use may store or process personal information outside Australia.

Depending on the provider and the services used, information may be handled in countries where those providers or their service infrastructure operate.

We take reasonable steps, where required by applicable privacy laws, to ensure that overseas recipients handle personal information appropriately.

If we are subject to the Australian Privacy Principles, we will comply with the applicable requirements relating to overseas disclosures.

Further information about the privacy practices of our service providers can be found in the links provided above.

7. Cookies and tracking technologies

Our Website uses cookies and similar technologies to support its functionality and improve the shopping experience.

Cookies are small files stored on your device when you visit a website.

We may use cookies and similar technologies for purposes including:

• Remembering shopping cart contents and preferences.
• Supporting the functionality of our Shopify store.
• Understanding Website traffic and visitor behaviour through Google Analytics 4.
• Measuring advertising effectiveness through Meta Pixel.
• Supporting marketing and Website optimisation.

You can manage or disable cookies through your browser settings.

Where applicable, you may also be able to manage certain cookie and tracking preferences through the cookie consent options available on our Website.

Please be aware that disabling certain cookies may affect some Website features or functionality.

Third-party services may also collect information in accordance with their own privacy policies and settings.

8. Email marketing and your choices

If you subscribe to our newsletter, we may send you information about:

• New products and releases.
• Special offers and promotions.
• News and updates from Schnapps Idea.
• Other relevant information about our products and business.

We use Klaviyo to manage our newsletter subscriptions and email communications.

You can unsubscribe from marketing emails at any time by clicking the unsubscribe link included in our emails.

Unsubscribing from marketing communications will not affect essential transactional emails relating to purchases, payments, delivery or customer service.

We do not share your email address with unrelated businesses for their own marketing purposes.

We handle commercial electronic messages in accordance with applicable Australian spam laws.

9. Product reviews and customer feedback

If you submit a product review or feedback through our Website, the information you provide may be processed by our product review provider.

Depending on the settings of the review service, your review, display name and other information you choose to provide may be published on our Website.

Please avoid including sensitive or unnecessary personal information in public reviews.

We may use customer feedback to improve our products and services. We will seek appropriate permission before using identifiable customer testimonials or private correspondence in our marketing materials.

10. Storage and security of personal information

We take reasonable steps to protect personal information against misuse, interference, loss and unauthorised access, modification or disclosure.

These measures may include using secure service providers, access controls and appropriate security procedures.

However, no method of electronic transmission or storage can be guaranteed to be completely secure.

We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, including to fulfil orders, provide customer service, meet legal obligations and maintain appropriate business records.

Where personal information is no longer required and we are not legally required to retain it, we will take reasonable steps to destroy or de-identify it.

11. Accessing and correcting your information

You may contact us to request access to personal information we hold about you.

You may also request that we correct information that is inaccurate, incomplete, out of date or misleading.

We will respond to reasonable requests within a reasonable period and in accordance with applicable privacy laws.

In certain circumstances, we may be legally permitted to refuse access or correction requests. If this happens, we will explain our decision where required.

Please contact us using the details provided at the end of this Policy.

12. Privacy complaints

If you believe we have handled your personal information inappropriately or breached applicable privacy requirements, you may submit a complaint to us.

Please email prost@schnapps-idea.com with the subject line "Privacy Complaint" and include:

• Your name and contact details.
• A description of your concern.
• Any relevant information that will help us investigate the matter.

We will acknowledge your complaint and take reasonable steps to investigate and respond.

If you are not satisfied with our response, and the matter falls within the Office of the Australian Information Commissioner's jurisdiction, you may contact the OAIC.

Office of the Australian Information Commissioner (OAIC):
Website: https://www.oaic.gov.au/
Telephone: 1300 363 992

13. Third-party websites

Our Website may contain links to external websites, including social media platforms and third-party service providers.

We are not responsible for the privacy practices or content of websites that we do not operate.

We encourage you to review the privacy policies of those websites before providing them with personal information.

14. Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our business, Website, service providers or applicable laws.

The updated version will be published on our Website, together with the date of the latest update.

We encourage you to review this Policy periodically.

15. Contact us

If you have any questions about this Privacy Policy, how we handle your personal information or wish to make an access, correction or privacy complaint request, please contact:

Schnapps Idea Distillery Pty Ltd
ABN: 42 664 522 356

Email: prost@schnapps-idea.com
Website: https://schnapps-idea.com/